AWeber Email Marketing Ultimate Review

How Good Is AWeber?

7/25/2014

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General statistics shows AWeber to be one of the most popular applications in the email marketing and email address capturing Arena.

The Pros:

AWeber Has an Excellent autoresponder capabilities:

To provide timely, personalized, and targeted messages to your customers is a big part of email marketing success nowadays. For example, when a new customer signs up to your list, it’s good practice to send them an introductory welcome email. You might follow up with a second email a week later and another at the end of the month in order to keep your company on the customer’s memory.

AWeber’s great autoresponder tool enables users to automate this process, ensuring your customers get the information they need right when you want them to. All you have to do is create a series of emails and set up an autoresponse sequence .



You even have access to more than 200 email templates to make the email design process quick and easy. If you’re looking to really engage your customers, AWeber’s autoresponder tool is the ultimate tool.

AWeber has enough of integration options:

For the users to be able to integrate their email marketing account with other online services enables them  to improve information sharing across different business functions. For example, you can insert AWeber email subscription forms on your website, blog, and Facebook page so all your visitors can easily sign up.

If you use an online customer management service such as Salesforce, you can set up your account to automatically show which of your customers are subscribed to your AWeber emails as well as which emails they’ve received from your sites.

Users can even integrate AWeber account with many of the most popular shopping cart tools, enabling them to add a new customer to their email list when they make a purchase on their website. Serious email marketers can also visit AWeber Labs to build their own apps and time-saving tools using the AWeber API- A flexible programming interface that provides you access to your AWeber data and all sorts of smart applications and functions.

Placing so much flexibility at your fingertips, AWeber makes it easy to take full advantage of your customer data to optimize your marketing strategies and conversions.

Continuous Live webinars:

Newbies to email marketing will absolutely appreciate AWeber’s excellent live webinar courses, which include real-time instruction from AWeber experts and even a Q&A for follow-up questions.

It start off with an introductory course designed to get you ready for your first campaign. After, you choose from a variety of more advanced webinar courses that cover topics such as email analytics and social marketing strategy and may other email marketing topics.

Such unique and free courses will help you nail down the finer details of email marketing so you can take full advantage of your opportunities.

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Easy report access:

With campaign effectiveness, there’s a lot more to keep your eye on besides revenue numbers and subscriber counts. In order for you To understand how your campaigns are working, you need to look at how your customers are interacting with the emails you send.

AWeber provides this kind of data, which is accessible through the company’s email reporting dashboard. You can bring up charts which show how many of your recipients opened your emails and how many clicked on the links included in your message.

This kind of data tells you a lot about how engaging your emails are and helps you identify problem areas to solve. You may also bring up data on your subscribers, including location information and records detailing when and why customers have unsubscribed from your mailing list.

Even though most email marketing companies provide access to some customer data, AWeber does a very nice job in this area, providing you with the exact information you need to create better, more effective campaigns and conversions.

The cons:

No free trial:

Even though AWeber only charges $1 for a 30-day trial account, this means you have to provide your credit or debit card number to the company right from the start.  Some companies only require your payment details after you decide to upgrade from a trial account to a paid account.

AWeber will automatically upgrade your account after 30 days, which means you’re charged a minimum of $19 per month if you forget to shut down your trial account before that.

Yes. these issues may not amount to a huge problem, it would certainly be nice to see AWeber introduce a truly hassle-free trial account for undecided customers.

Data importing capabilities are Somehow limited:

AWeber provides two importing method-:

  • A manual text-based upload
  • Spreadsheet upload

 The company accepts XLS, XLSX, TSV, CSV, and TXT files. Many email marketing companies also offer uploads from accounting programs and even online customer management services. If you plan to use either of these options, you have to figure out how to extract the data yourself. However, this is typically an issue you’ll only run into once so it likely won’t be a problem. plus Aweber is catching up with everything very fast.

Hope this was of a great help, for further assistance please feel free to write me using the comment box below- visit the home page to learn more on how to master the online world.

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Sincerely

Sam Ammouri

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