Eye-Catching Headlines Examples
Capturing Headlines To Grab Reader’s Attention
When writing a post or an article it is always easy to concentrate on the content and neglect the headline. And yet it is your headline that will encourage readers to carry on reading the posts. Some writers would argue that the headline is more important than the article itself, as it’s the very first thing people will look at and if it doesn’t interest they won’t read any further.
There are many different ways you can write a grabber headlines – the info-graphic below has a few suggestions. Make sure that you always write a selection of headlines. When Get it right and you will gain more readers. And Get it consistently wrong you run the risk of never building the type of traffic to make your site a success.
The Aim of headlines
The simple aim of a headline is to get people to read the rest of your content. If it doesn’t do that, then the effort you have put into the rest of your copy could be wasted. Headlines are important and the more experience you get in writing you will learn what type of headlines work best.
The Length of headlines
How long should your headline be. An accepted length is between 5 and 10 words (though some writer say 7 should be the maximum). Write your headline and then remove any words that are unnecessary and are not contributing to the headline being compelling.
The Headlines should match the content
One thing you don’t want to do is annoy your reader by having a really good headline that has aroused their curiosity and then produce content that doesn’t seem to be related. Always make sure that headline and content are talking about the same thing.
Never make wild promises
In fact, we’ve all seen those crazy headlines that say things like ‘How to make $15,000 dollars in the next 15 days” – but if you want to be trusted I advise you not to go down this rocky road. There’s nothing wrong in using a promise style headline but don’t over promise and don’t try and cheat your readers to extinction .
The Use of numbers
We’ll see a lot of headlines with numbers. They’re very popular. What numbers should you use? 2, 5. 7. 10, 19 are very popular but actually it doesn’t matter and you will see lots of different numbers used. Some are very large but you want to use those with caution.
The question to ask yourself is whether the number of points you are making are all necessary and really offer the reader value.
Here are two examples from copyblogger.com.
We may not be able to think of as many as 109 ways to do anything, but it is certainly likely to arouse the interest of readers.
Use interesting adjectives
By using interesting adjectives you can easily make your headings more compelling
“8 rituals of productive writers” isn’t nearly as compelling as :
“7 bad habits of productive people” arouses your curiosity immediately the adjective “insanely” is added
Examples of adjectives you could use include:
Proven • Overlooked • Unsung • Extraordinary • Sensational • Bizarre • Peculiar • Absurd • Explosive • Weird • Important • Outstanding • Stunning • Spectacular • Revealing
The Headline magnets
So what do I mean by using headline magnets? Magnets attract people and you can use different ones to gain the interest of your readers. Here are 5 examples. Some of the headlines would need to be completed.
The Curiosity Magnet
The assurance Magnet
Do not over promise if you’re using an assurance magnet.
The anger Magnet
Take the opportunity to tap into the anger that your readers may feel about a specific issue.
The Pain Magnet
You would actually complete this headline with a benefit of product.
The Immortality Magnet
May be the American spelling if any fellow Brits are reading this and think I can’t spell.
The Other Magnets
More examples include:
- Jealousy And many more.
The Headline Formulas
There are a lot of headline formulas that you can use, which take away some of the effort of coming up with a great headline and you can use them over and over again. Here is some examples.
1. The Secret of [blank]
We love to read about secrets because they’re curious about what they don’t know or might be missing out on. Share your knowledge with the reader and show the benefits and make a difference.
2. Little known ways to (blank)
Similar to a secret but not used as often. This type of headline can sound quite grabbing
3. Get rid of (problem) once and for all
This is a great formula to use because who doesn’t want to get rid of certain problems. Providing solutions and remedies for your readers is very intriguing.
This headline may sound pretty revolting, but I’m sure you can think of different ways for it’s usage.
4. What everyone ought to know (blank)
Many don’t like to think they don’t know things that other people do, so their curiosity is triggered.
5. Here’s a quick way (blank)
Who doesn’t want a faster way to do things?
My Final word…
The posts and article headlines are important. Remember the aim is to make the reader carry on from the headline to your content. There are a number of different techniques you can use to make your headlines more compelling. I have shown you how to use a few of them in this short tutorial and I hope you can apply what you’ve learned.
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